Announced August 2025, migration ongoing through 2026
Structural change
Verified
Salesforce replaces Einstein AI packaging with a $125/user/mo Agentforce add-on
- Einstein add-ons / Einstein 1 Editions (retired)
+ Agentforce add-ons, $125/user/mo billed annually [VENDOR] — $1,500/user/year [DERIVED — VENDOR]
This is an add-on price on top of the underlying Salesforce edition, not a replacement for Salesforce's core CRM subscription. Salesforce announced the Einstein-to-Agentforce replacement publicly in August 2025 — so it's not a hidden pricing-page swap — but the migration mechanics are where it gets less obvious. Agentforce (Default) reached End of Sale on June 17, 2025, and Salesforce's own Help docs lay out what happens when an existing Einstein customer upgrades their SKU to Agentforce. Separately, as of October 24, 2025, Agentforce usage outside unmetered employee-agent activity is tracked through a new "Flex Credits" system — so the $125/month sticker price doesn't mean unlimited AI usage. We could not verify a universal rule that every legacy Einstein customer is automatically moved to the new pricing at renewal; treat that specific claim as unconfirmed.
Sources: Salesforce News — Pricing Update announcement [VENDOR] · Agentforce pricing page [VENDOR] · Salesforce Help — Flex Credit Rate Card FAQ [VENDOR]
Aug 1, 2026
Price increase
Current price verified · historical price third-party
QuickBooks raises Essentials, Plus, and Advanced — but not Simple Start
Correction: an earlier version of this entry incorrectly stated that QuickBooks Simple Start's price rose to $38/mo on August 1, 2026. QuickBooks' own official pricing update confirms Simple Start, Free, Lite, and Ledger were explicitly excluded from this increase — only Essentials, Plus, and Advanced changed. This entry has been corrected to reflect that.
- ~$99–115/mo [3P — disputed] (Plus, before Aug 1, 2026 — sources disagree on the exact prior figure)
+ $140/mo [VENDOR] (Plus, current)
QuickBooks Online raised prices for Essentials, Plus, and Advanced at renewals on or after August 1, 2026 — Simple Start, Free, Lite, and Ledger were not part of this increase, per QuickBooks' own announcement. Essentials rose to $85/mo (third-party sources disagree on the prior figure, citing either $60 or $75). Advanced rose to $340/mo (prior figure similarly disputed between $200 and $275 across sources). Prepaid annual subscribers generally keep their existing rate until the current term ends, and some recent subscribers get a six-month price-protection window. We could not source an exact count of how many total increases QuickBooks has made since 2022; treat "a series of past increases" as accurate without a specific number attached.
Sources: QuickBooks — official pricing update announcement [VENDOR] · Certum Solutions [3P] · MosoFin [3P — disagrees with Certum on prior Plus/Advanced figures]
Mar 11, 2025
Structural change
Verified
Figma's per-product pricing became per-seat — and monthly billing disappeared from Organization and Enterprise
- Figma Design, Dev Mode, FigJam billed separately [VENDOR]
+ Unified seat types (Full/Dev/Collab), $16–$90/seat/mo [VENDOR]
The bigger story isn't the sticker price — it's that Organization and Enterprise no longer offer monthly billing at all going forward, only annual. Teams with fluctuating headcount lost a flexibility option that existed before the overhaul, and it's easy to miss unless you're pricing out a renewal.
Sources: Figma — Professional plan pricing [VENDOR] · Figma Help — Professional plan overview [VENDOR] · Figma community forum [VENDOR]
Sep 2025
Price increase
Current price verified · historical price third-party
Kit's Creator plan roughly doubled — and the old $15 tier just stopped existing
- $15/mo [3P] (Creator, ~300 subscribers, legacy pricing)
+ $33/mo annual, $39/mo monthly [VENDOR] (Creator, 1,000 subscribers)
This wasn't a gradual increase — the old low-tier pricing structure was retired outright in the September 2025 repricing. Anyone quoting Kit's "starts at $15" is quoting a price that no longer exists for new signups.
Sources: Kit's own help center [VENDOR] · Ecommerce-Platforms.com, published April 2024 — contemporaneous record of the $15/mo price while it was still current [3P] · BuyerSprint [3P]